Measuring Wellbeing Course
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Certification Course
Measuring Wellbeing
Rethinking Charity Impact: measure wellbeing, not just outcomes
Empowering NGOs, Researchers and Charities
with Wellbeing Metrics
What is this course?
Measuring What Matters: A Practical Guide for NGOs, Researchers & Charities
This online course, created by the Happier Lives Institute (HLI), provides essential insights into the use of WELLBYs (Wellbeing-Adjusted Life Years) to measure impact on wellbeing.
Measuring Wellbeing Course
Why take this course?
If you’re here, you already understand that wellbeing is important. To improve it, we must be able to measure it.
Through bite-sized videos and a structured learning pathway, you’ll gain the skills to implement evidence-based approaches to measuring wellbeing in your organisation.
Earn HLI Certification
upon completion.
Certification is a recognised credential with Bloom Wellbeing Fund and the Mental Health Funding Circle.
Understand and improve
the impact your work has
on wellbeing.
Improve your charity’s
cost-effectiveness and evaluation methods.
Who is it for?

NGO Leaders & Practitioners
Optimise your impact measurement

Charity Evaluators & Researchers
Gain expertise in cost-effectiveness analysis

Philanthropists & Funders
Learn how to assess donations for maximum impact
Why get certified?
Deepen wellbeing knowledge and understanding
Gain credibility in wellbeing impact measurement
Join an exclusive Slack community of certified professionals
Fast-track funding evaluations with improved knowledge
Get a certificate to showcase your expertise
Measuring Wellbeing Course
Course modules
Complete and pass all quizzes to unlock your official certification.
Each module contains:
A short expert-led video lesson focusing
on a relevant topic
A quiz to test
your knowledge
Feedback opportunity
on module for you
to share your opinion
on the content

Video 1: Why measure wellbeing?
Why is measuring wellbeing the way to measure what really matters?
This video introduces the importance of measuring impact effectively in charities, challenging traditional evaluation methods and making the case for wellbeing as the ultimate measure of success.

Video 2: An introduction to the WELLBY
Can we really measure wellbeing?
Yes! This video explains how and introduces the WELLBY (Wellbeing Life-Year). Gross domestic product (GDP) may have become the dominant metric but this is a way to track and compare the impact of different interventions on overall life satisfaction.

Video 3: Are wellbeing measures reliable?
Can we trust subjective wellbeing data?
This video explains why we can trust people’s self-reported data. We explore some other areas we already rely on self-reported data, concerns about intercultural comparability, and linearity.

Video 4: Common WELLBY questions
How do you value saving lives vs improving them? What about QALYs? Shouldn’t we just give people money?
This video answers some FAQs about wellbeing. Hopefully this will answer some questions which have popped up for you so far plus give you the confidence to talk about wellbeing with donors and stakeholders.

Video 5: Calculating cost-effectiveness
What is cost-effectiveness and how do we use WELLBYs to calculate it?
This video explains how much happiness impact a charity creates per dollar spent and why this matters. We focus on impact, considering issues like evidence quality, spillover effects and adjustments.

Video 6: Implementing the WELLBY
What should we do next?
This video shares ideas about what you can do to implement WELLBYs in your organisation. We use WELLBYs as part of our work in recommending charities. There are so many more potential uses – HLI would love to work with you and collaborate to maximise happiness!
Measuring Wellbeing Course
Module 1
Why measure wellbeing?
Video 1:
Why measure wellbeing?
Why is measuring wellbeing the way to measure what really matters?
This video introduces the importance of measuring impact effectively in charities, challenging traditional evaluation methods and making the case for wellbeing as the ultimate measure of success.
We value your feedback!
Please let us know what you thought about the course so far using this feedback form.
Measuring Wellbeing Course
Module 2
An introduction to the WELLBY
Video 2:
An Introduction to the WELLBY
Can we really measure wellbeing?
Yes! This video explains how and introduces the WELLBY (Wellbeing Life-Year). Gross domestic product (GDP) may have become the dominant metric but this is a way to track and compare the impact of different interventions on overall life satisfaction.
We value your feedback!
Please let us know what you thought about the course so far using this feedback form.
Measuring Wellbeing Course
Module 3
Are wellbeing measures reliable?
Video 3:
Are wellbeing measures reliable?
Can we trust subjective wellbeing data?
This video explains why we can trust people’s self-reported data. We explore some other areas we already rely on self-reported data, concerns about intercultural comparability, and linearity.
We value your feedback!
Please let us know what you thought about the course so far using this feedback form.
Measuring Wellbeing Course
Module 4
WELLBY FAQs
Video 4:
WELLBY FAQS
How do you value saving lives vs improving them? What about QALYs? Shouldn’t we just give people money? This video answers some FAQs about wellbeing. Hopefully this will answer some questions which have popped up for you so far plus give you the confidence to talk about wellbeing with donors and stakeholders.
We value your feedback!
Please let us know what you thought about the course so far using this feedback form.
Measuring Wellbeing Course
Module 5
Calculating cost-effectiveness
Video 5:
Calculating cost-effectiveness
What is cost-effectiveness and how do we use WELLBYs to calculate it?
This video explains how much happiness impact a charity creates per dollar spent and why this matters. We focus on impact, considering issues like evidence quality, spillover effects and adjustments.
We value your feedback!
Please let us know what you thought about the course so far using this feedback form.
Measuring Wellbeing Course
Module 6
Implementing WELLBYs
Video 6:
Implementing WELLBYs
What should we do next?
This video shares ideas about what you can do to implement WELLBYs in your organisation. We use WELLBYs as part of our work in recommending charities. There are so many more potential uses – HLI would love to work with you and collaborate to maximize happiness!
We value your feedback!
Please let us know what you thought about the course so far using this feedback form.